Yana Tarnovetska
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Bookshelf

Outcomes before deliverables

  • Outcomes Over Output, Joshua Seiden
  • Articulating Design Decisions, Tom Greever
  • Jobs to be Done: Theory to Practice, Anthony W. Ulwick
  • Hooked, Nir Eyal

Evidence over opinion

  • The Mom Test, Rob Fitzpatrick
  • About Face, Alan Cooper
  • Don't Make Me Think, Steve Krug

Data people can trust

  • Storytelling with Data (3 books), Cole Nussbaumer Knaflic
  • The Big Book of Dashboards, Wexler, Shaffer, Cotgreave
  • How Charts Lie, Alberto Cairo
  • The Visual Display of Quantitative Information, Edward R. Tufte
  • Good Charts Workbook, Scott Berinato
  • The Wall Street Journal Guide to Information Graphics, Dona M. Wong
  • The Big Picture, Steve Wexler
  • Data Sketches, Nadieh Bremer and Shirley Wu

Consistency at scale

  • Grid Systems in Graphic Design, Josef Müller-Brockmann
  • Typographic Systems, Kimberly Elam
  • Type Matters, Jim Williams